The Writing Business

Using writing to reach your kind of people

Hello, I’m Marian Edmunds, a writer, and a consultant to non-writers who need to write. From Australia, my career as a journalist for the Financial Times and many quality publications taught me to write (and edit) with precision, and to keep readers hooked. Find out how I can help you write for the people who need you.

Build authority and share expertise through your content, emails, courses, stories or planning your book. 

A book is a prestigious calling card. Researching and writing a book or paper builds knowledge, showcases talent, and elevates you in peoples’ minds and future thinking. A book is also a brilliant device to introduce yourself and your thinking and gives the reader time and space to get to know you.

Finely crafted writing captures your ideas before they are lost and assembles them in a way no one else can. It provides a platform for you and gives structure to your ideas so you can share your mastery. A book or paper packages your research and your ideas into a lasting resource.

We write more ever before. And most of us to do it for ourselves. You are the best person to write about yourself and your business. But sometimes help is needed.

I know I’ll get back from Marian exactly what I need — whether it be a rewrite, or a deep edit.
Scribbly Bark

Publish to raise your profile

Preparing and publishing a white paper has elevated conversations st Carr Design with clients and among the team, says Dan Cox, Director of Commercial Interiors, In an interview in published in Design Quarterly, DQ magazine. Cox refers to our collaboration with Carr Design in writing the paper and says the white paper has been profile-raising.

WRITING WITH YOU, WRITING FOR YOU

With 25+ years as a journalist at the Financial Times and other great newspapers, I know where to start a story and how to keep readers hooked. I help you share ideas and knowledge through your stories. I have collaborated on the structuring and publication of nonfiction and fiction.

Voice is important. Soprano or tenor? No. Everyone has a unique writing voice. I help you find yours by writing in collaboration with you.

This is not about spelling or grammar, although that is polished on the way. My interest is in discovering your ideas and knowledge and helping you to structure and share that through stories.

Working with Marian you get clever thinking and observation; Insight, accuracy and talent; Some rather nice words in a rather nice order. Vivid Agency (our typewriter key designer) 

Do you:

  • Find writing to be a strain or time-sucking?
  • Know what you want to say but can’t say it clearly?
  • Feel unsure where to start?
  • Cringe about your spelling?
  • Wake up knowing your content costs you business.

Imagine:

    •  Your copy and writing authentically demonstrating your talent
    • Dedicated clients and followers reading or buying everything you build, make, share
    • Your copy, web contents and narratives matching and spotlighting your ideas, services, and products
    • Finishing your book

Your Book

A book is one of the best ways of establishing your credentials. A book is also a great way to learn and to find your vision. Can’t find the information you want, or that you know your clients want? Write the book that you and others need.

Your Paper

People want and need good information. A report or white paper that provides valuable insights will put you front of mind. You will be perceived as the thought leader and when they are thinking about a new project, you will be the one they think of first. It’s a good place to be.

‘A brilliant cover letter (thank you, my ghostwriter) that tied the entire submission together in a brilliant way’  Design leader, international architect firm

Discover how I work with leading architects and designers on proposals narratives, and content here. Learn about this work at Archwriter.

Writing Coaching

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