Proud to announce the release of Henry’s Battle

When Gloria E. Swan found her father’s World War Two letters, she knew there was a story to tell. The result is Henry’s Battle and it is now launched in print and ebook versions. We have worked with Gloria for more than two years, working through structural and line redrafts and edits and proofreading. Gloria had […]

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Are writing tasks messing with your fun and productivity?

Good times, busy times, Financial Times

By Marian Edmunds In this digital age we all have to be writers but this does not come easily to everyone, not even to writers. It is almost always best to collaborate whether it’s in the writing, editing, proofreading, or planning of your editorial program or structuring of your content, copy, articles, books, or presentations. […]

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Take the ‘ow’ out of copywriting

Flow beats ow. Aim for clear writing to keep clients focused on your key message

  By Marian Edmunds An email arrived from an accountant friend a month or two ago proudly announcing their new website.
 I clicked and it was true, the site looked great. Always curious about written content, I scanned the home page to find that my friend’s firm offers the usual accountancy services and another called […]

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Are good writing skills the key to serious business?

Write daily

If you want to be taken seriously, become a better writer, says Dave Kerpen, author, speaker and CEO of Likeable Local, in his latest LinkedIn post. Kerpen despairs at the staggering amount of poorly written emails, resumes and blog posts and offers five tips for better writing. They are good tips. The most interesting tip […]

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Good stories are gold

Good times, busy times, Financial Times

WRITING : Tell your story with heart. You don’t ask a physicist to cut hair. You don’t get a hairdresser to write. Not everyone who does great work knows how to write about it. We tell the stories of you and your clients, with clarity and feeling, compassion and passion, care and flare. Our copy has appeared on winning […]

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